<aside> <img src="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/3a70692e-9df6-4e62-b329-495247117f43/rumoicone.png" alt="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/3a70692e-9df6-4e62-b329-495247117f43/rumoicone.png" width="40px" /> Rumo expands its Analytics capabilities with a dedicated view on semantic trends — offering real-time visibility into the keywords and topics gaining traction among your users.
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<aside> <img src="/icons/compass_blue.svg" alt="/icons/compass_blue.svg" width="40px" /> Align editorial strategy with user interest
Detect emerging or declining topics to refine your programming or acquisition priorities.
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<aside> <img src="/icons/chart-line_blue.svg" alt="/icons/chart-line_blue.svg" width="40px" /> Understand content consumption patterns
Measure how often specific keywords are being interacted with over time.
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<aside> <img src="/icons/tag_blue.svg" alt="/icons/tag_blue.svg" width="40px" /> Improve tagging and metadata consistency
Compare variations and synonyms in keyword usage to optimize your taxonomy and reduce fragmentation.
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<aside> <img src="/icons/bullseye_gray.svg" alt="/icons/bullseye_gray.svg" width="40px" /> Track topic-level user interest
Visualize the number of users interacting with each keyword and how it evolves over time, to identify both evergreen and trending topics.
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<aside> <img src="/icons/compass_pink.svg" alt="/icons/compass_pink.svg" width="40px" /> User Count
Number of users engaging with a specific keyword.
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<aside> <img src="/icons/compass_pink.svg" alt="/icons/compass_pink.svg" width="40px" /> Content Count
Number of titles tagged with that keyword.
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<aside> <img src="/icons/compass_pink.svg" alt="/icons/compass_pink.svg" width="40px" /> Trend indicators
Monitor growth or decline in usage over a selected time period (in % or absolute value).
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<aside> <img src="/icons/compass_pink.svg" alt="/icons/compass_pink.svg" width="40px" /> Keyword Consumption Over Time
A timeline chart provides a clear overview of how total keyword consumption is trending, highlighting peaks, drops, or steady growth.
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<aside> <img src="/icons/bullseye_gray.svg" alt="/icons/bullseye_gray.svg" width="40px" /> Break down keyword impact across titles and users
Understand what content and which users contribute most to each keyword trend.
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<aside> <img src="/icons/chart-line_pink.svg" alt="/icons/chart-line_pink.svg" width="40px" /> Items
Top-performing titles associated with each keyword.
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<aside> <img src="/icons/chart-line_pink.svg" alt="/icons/chart-line_pink.svg" width="40px" /> Users
Power users and cohorts driving interactions on specific topics.
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